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One Source of Truth
Unify Your Data.
Maximize Investment Efficiency.
Unify marketing, transactional, and financial data into a single, customer-centric view to measure investment efficiency and unlock growth.
Trusted by CMOs at companies with over $10m in marketing spend
Problems When Investment Decisions Are Not Driven by a Single Source of Truth
Problems Arising from Lacking a Unified Source of Truth
Wasted Spend Disconnected data creates duplicate investments, inflated CAC, and missed opportunities to reallocate budget where it performs best.
Misleading Performance SignalsInconsistent attribution across platforms makes some channels appear profitable when they’re not — hiding the real performance drivers.
Slow and Reactive Decisions Without a unified view of marketing, transactional, and financial data, teams spend more time reconciling reports than setting the right goals and optimizing spend
How a Unified View Drives Smarter Investment Decisions
See What’s Working – and What’s Not
Connect spend to sales, margin, and retention — so you know which investments actually create financial impact.
Shift Dollars faster
React faster with predictive signals on CAC, LTV, and incremental ROI across channels
Align Teams Around Profitability
Give marketing, finance, and operations one truth — so decisions are collaborative, not conflicting.
From Data Chaos to Strategic Clarity
Unified Performance View Connect marketing, transactional, and financial data into a single framework that translates performance into finance-first growth KPIs.
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Smarter Optimization & Budgeting See the true return of every channel and reallocate spend with confidence — maximizing efficiency and profitability across your portfolio.
End-to-End Granularity Drill from high-level business outcomes to campaign and creative performance, across new and existing customers.
Composable & Enterprise-Ready Adapt Violet to your unique business architecture — modular, scalable, and secure for enterprise-grade deployment.
“The Hourly Report transformed how we scale at Omaze. We went from being limited to single-digit daily increases to confidently scaling Meta and many other channels’ spend by 5x in a single day. Having real-time CAC visibility across all channels means we can optimize throughout the day instead of discovering problems 24 hours too late. For any event-driven business serious about efficient growth, this tool is essential.”
James Oakes
President, Omaze
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